Effective Classy Websites» Apple

iPhoto Tutorial – Importing Images from CD – Screencast Training Movie

herrin — Fri, 15 May 2009 00:43:17 +0000

This short training movie will show you how to easily import a CD of images into Apple iPhoto ready for your slide shows or web display.

We also touch on an important iPhoto management tip.

If you hold the Option key when you launch iPhoto it will allow you to create a new library or choose a previous one. Great if you have many projects and do not want them to be mixed up together.

The steps to importing a CD of images are:

Launch iPhoto and/or choose the correct library.
Create a new Album by clicking the plus sign on the bottom left sidebar.
Drag and drop the CD from your desktop into the new album on the left.
Watch the slide show as the images import.

Write to us and request a training.

Seth Godin Discusses: What Is Marketing?

herrin — Wed, 07 Jan 2009 15:26:50 +0000

Seth Godin has his finger on the pulse of business and buyers in the US and abroad. In this brief video interview he talks about the nature of Marketing.

He defines it as:

The art of telling a story to a consumer that they want to hear, that lets them persuade themselves to buy something. Inherent to that story:

You have to have something they want. You must not force it on them.
You have to be authentic. Tell the truth.
Your story has to be so remarkable that people want to tell your story to others.

Remember, we have so much choice today that permission marketing is just the beginning of your strategy.

The nature of the web has ubiquitized products and services. What you provide must serve a real need in your audience but also have that special quality that shows a deep regard for elegant solutions.

Take the new Apple MacBook for example.

Apple MacBook

Never before has there been a portable computer so remarkable. Read more about the new MacBooks here.

iPhoto Tutorial – Optimizing Images for the Web – Screencast Training

herrin — Mon, 25 Feb 2008 13:18:58 +0000

Apple iPhoto is a fantastic little program that makes managing your photos, making slide shows and sharing images a real joy. This short Screencast training movie will show you how to optimize your images for the web with this app.

Here are the steps in point form:

Create a album and/or select only the photos that you want to optimize. (hold down the Command key to select and de-select the images you want, or choose EDIT > SELECT ALL if you have them all in one album)
Choose FILE > EXPORT.
Keep the selection on File Export, then choose Kind: JPEG, JPEG Quality: Medium, Size: Medium (or to your choosing)
Export and Tell your mac where to put the images.

Done! Now you can upload to your WordPress site or MySpace or wherever.

If you enjoyed this training subscribe to the free newsletter.